Investors and pilot customers
Stop guessing. Start growing.
THE Orange Growth is building a modular growth platform for B2B companies. It should show where growth is stuck, give one concrete recommendation and let a person decide. Our focus is mid-sized B2B companies in Germany, and in time the DACH region. The architecture is built to be extended later. There is an interactive prototype as a concept demonstration. We are now looking for conversations with investors and pilot customers.
The problem
Business leaders have data. They lack the decision.
Data in silos
CRM, marketing, finance and communication sit in separate systems.
No clear priority
Dashboards show what happened. Nobody says what to change today.
Fear of AI
AI without control is a risk for the executive team, not a tool.
According to Bitkom (press release of 14 September 2026, survey of 603 companies with 20 or more employees), 57 percent of companies in Germany use AI, and nine in ten say they are only at the start. If you bring in AI, you have to be able to steer it.
The planned solution
Connect. Decide. Improve.
The platform should connect the growth sources a company already has. AI should analyse and recommend. A person decides. Every result should flow back and make the next recommendation better.
Brand
How the market sees you. Reach, resonance and impact of your brand and appearances, per channel with source and time.
The question: Is our brand landing?
Business
Revenue, finance and sales in one closed loop, plus companies showing buying interest.
The question: What do our campaigns cost, and what do they return?
Contact
Every conversation, inside and out. Communication and relationships in one searchable place.
The question: Which communication works, and where must we respond?
Control: the layer above Brand, Business and Contact
Brand, Business and Contact are the three growth dimensions and form the three corners of THE Orange Triangle. Control is the governance and decision layer above all three, not a fourth dimension of equal rank. The planned architecture provides roles and permissions, traceable approvals and a human decision before every relevant step. The question it answers: can I trust the numbers, and who decided what?
“Control first. Then autonomy.” The guiding principle of Dr. Siegfried Isele, Strategic Technology & AI Governance Advisor: first you must be able to steer, then AI gets more autonomy.
AI proposes, business rules govern, people decide. That is the order planned for the platform. No AI recommendation should become an action without human approval.
Complement, not replace
The platform should not replace your existing systems. It should connect to your CRM, documents, marketing metrics and other approved sources where their interfaces allow it, or take in data through configurable imports. The concept does not require a specific cloud, AI or CRM vendor. We do not promise a connection to every system.
Where we stand
Four stages, kept apart.
- Exists
Consulting with the Orange method
In use with clients: growth diagnosis, fractional CMO and the expert network THE Orange Gate.
- Exists
Interactive prototype (Figma)
Four views: Brand, Business, Contact, Control.
Clickable prototype – concept demonstration, not production software
- Planned
Technical development (MVP)
The architecture is worked out. Roles and permissions, approvals, audit trail and AI diagnostics are planned components.
- Goal
SaaS product
The goal after the MVP and pilot validation. Dates and scope are not yet committed.
We release functions only once they are proven. We say what is still missing. Statements about the future are goals, not commitments.
Not yet proven: an end-to-end flow from the data to an approved recommendation, production interfaces to individual vendors, running for several customers at once, and testing of the AI and security functions. We want to prove this with the pilots.
The team
Who is behind it: growth methodology and AI governance.
Jan Eric Bollig
Founder, CMO & CCO. About 20 years of experience in marketing, leadership and B2B growth. His strength is business vision, growth methodology and market development. Creator of AHI (AI + Human Intelligence). More about THE Orange Guy →
Dr. Siegfried Isele
Strategic Technology & AI Governance Advisor. Advises on architecture, technology, security and governance. Background: HelveticMinds.
Advisory role. It does not imply a position as CTO or an ownership stake in the company.
Conversation
Two ways to talk to us.
For investors
Interested in building a growth platform with AI and human responsibility? We talk to suitable investors and strategic partners and, on request, show the clickable prototype (concept demonstration, not production software).
For pilot customers
You run a B2B company and want to test early? Five places. Phase 1: eight weeks of consulting at a fixed price. Phase 2: optional and agreed separately, a joint product validation.
Frequently asked questions
Short answers.
What is THE Orange Growth?
We are building a modular growth platform for B2B companies. It should bring Brand, Business and Contact into one view, with Control as the governance layer above them: AI should analyse and recommend, a person decides, and every result should flow back. Today the consulting based on the Orange method exists. The platform itself is in planning.
Where does the project stand today?
An interactive prototype (concept demonstration, not production software) shows our product concept. Technical development (MVP) is planned, the architecture is worked out, the SaaS product is the goal. Already available are the growth diagnosis, fractional CMO and the expert network THE Orange Gate.
What is a clickable prototype?
An interactive concept demonstration of our product in Figma that you can click through: from the signal to the recommendation to approval by a person. It is not production software. We offer a demo on request.
How do you handle data protection and AI regulation?
Control is part of the planned architecture from the start: roles and permissions, traceable approvals and a human decision at relevant steps are planned. This follows the human oversight principle of the EU AI Act. It is not legal advice.
Notice
This page is for information only. It is not investment advice and not an offer to acquire securities or shareholdings. Statements about the future describe goals and plans, not guaranteed results. The clickable prototype is a concept demonstration, not production software. Platform functions are planned and not committed. Sources: Bitkom e. V., press release of 14 September 2026 (in German). More information: Privacy, Imprint.